SUSTAINABLE BUSINESS COMMITMENT
The spirit of innovation that led Tashinda to pioneer chemical-free pandanus processing more than 10 years ago still defines our work today. For example, take our mirror frames fashioned out of chemical-free floorboard and used magazine clippings, all held together by white netting made using a traditional loom. Or consider our handcrafted baskets made from rapidly renewable fibers such as aren wood, water hyacinth, bamboo and coconut stick. The impeccable standards we bring to our creations have made us a partner of choice for companies such as Conforama, Habitat and Pier 1.
Tashinda’s story is indicative of a deep-rooted commitment to sustainable living. As an island nation with limited access to many resources, Indonesians waste little and reuse materials efficiently. For example, we incorporate recycled newspaper and cement bags into our range of products, covering them with water-based paints, and recycled iron from local building scraps is recycled into metal art products. A mix of recycled and natural materials is found in many Tashinda home accessory designs. Moreover, we are sourcing floorboard from Indonesia’s first FSC-certified plantation in Kalimantan, Indonesian.
Our village-based manufacturing system allows neighboring people to work in their homes on an open schedule, providing time for child care and other necessities. Tashinda’s growth has helped raise the socio-economic status of the people of Yogyakarta by relying on local raw materials such as the water hyacinth. The low impact production of water hyacinth has an additional environmental advantage: its removal from streams and canals benefits critical rice production, while the process of cutting, drying and weaving, requires only human energy and the gift of the sun.